Company

We answer for the result, not for the budget spent

Ads Sign is a team of media buyers, analysts and creative producers. We work with advertisers directly and take responsibility for the action at the end of the funnel.

Approach

Model it before, not after

Most failed projects fail on paper, before the first dollar is spent. That is why we start with the economics: if a bundle does not add up in the model, the ad account will not rescue it.

After that it is simple and repeatable: fixed test criteria, one variable at a time, stepped volume growth and a search for the point where quality stops holding. This order is the same on every market — only the numbers change.

Principles

What we believe

The metric beats the bid

The right metric changes the decision more than the right bid does. That is why the first conversation is always about what counts as a result.

We publish failures

Every case we publish has a section on what went wrong. Without it a case is advertising, not something a reader can take away.

Shared data instead of arguments

A dispute about traffic quality is settled by a shared dashboard, not by e-mail. Both sides look at the same numbers in real time.

Volume is not the goal

Maximum volume and maximum profit almost never coincide. We show the curve and propose working at the optimum.

Limits are agreed up front

Offline capacity, payback horizon, the rule for revising rates — all discussed before launch, not in month three.

Sometimes stopping is right

When buying hits a product limit, it is more honest to demonstrate it with numbers than to keep spending into a ceiling.

Team

How the work is organised

A project is run by a stable team, not by rotating contractors. The composition depends on the vertical, the structure does not.

Buyers

Own the sources and the bundles. They specialise by vertical rather than spreading across everything.

Analytics

Builds end-to-end tracking, watches cohorts and catches data discrepancies the same day, not at month end.

Creative production

A flow of statics and video with planned rotation by visual family and localisation by native speakers.

Account management

One point of contact, a weekly review and access to the shared dashboard without having to ask.

Geography

Where we work

More than 40 countries across seven regions. Legal entities are registered in three jurisdictions — details on the contact page.

Латинская Америка Юго-Восточная Азия СНГ Африка Европа Tier-1 MENA и Турция

Let us model your funnel before any spend

Tell us about the offer and the target market — we will come back with a volume estimate, a payout model and a test timeline.